It’s easy to start an online store.
Creating products, marketing, and getting traction is the hard part.
Let’s start with setting up your store / home base. It’s a breeze thanks to the eCommerce platform Shopify.
Shopify is a full service eCommerce platform. It’s a professional solution to […]
Updated July 18th, 2019
We’ve successfully optimized hundreds of Shopify sites, ran experiments, analyzed data, and dialed in the tactics to make sites faster.
These are the main points of optimization for Shopify sites:
This guide gives you the tools and knowledge on how to analyze, optimize, and benchmark […]
Have you ever done a design contest? They’re fun!
We actually did this for the Speed Boostr logo (step by step walkthrough with screenshots below).
I work 1 on 1 with designers for certain projects (usually if I have a clear idea what I’m looking for), and do design contests for others (when I want to get […]
Do you have a customer loyalty / rewards program yet?
If not then follow along to set up an automated marketing channel that enhances your engagement and adds cool points to your brand.
I’ve been working in ecommerce since 2011 and have made a few relevant observations:
Updated July 13th, 2019
Did you know that having video on your site can help improve SEO?
The logic is that videos are the most engaging content, and when people watch video on your site, that increases their “dwell time” (or time spent on page).
Great, so let’s embed some videos!
By default your video likely won’t fit […]
Page speed is a ranking factor with Google. The main purpose (usually) for blog posts is to get organic traffic.
Higher ranking = more organic traffic.
Let’s get them blog posts crankin!
