Shopify Optimization

Browse our blog posts here to learn about performance and conversion rate optimization for Shopify and pick up some tips and recommendations.

If you’re looking for optimization services done for you, check out our Shopify Optimization Services.

The Complete Guide to Shopify Image SEO (2025 Edition)

2025-03-28T12:39:09-06:00March 27th, 2025|Automation, How-To Guides, Optimization|

If you run a Shopify store, image SEO isn’t just a “nice-to-have” — it’s essential. Optimized images not only enhance the look and performance of your store, but they can also drive significant organic traffic via Google Image Search and improve overall site speed. In this updated guide, we’ll walk you through all the latest […]
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The Definitive Guide to Google PageSpeed Insights for Shopify (2025 Update)

2025-03-28T12:37:40-06:00March 25th, 2025|Case Studies, Optimization|

Introduction In the fast-paced world of eCommerce, speed is king. A faster site means better user experience, higher conversion rates, and improved SEO. For Shopify store owners, understanding and optimizing your site with Google PageSpeed Insights (PSI) can make a big difference in performance and profitability. But PSI scores can be confusing, especially given Shopify’s unique infrastructure […]
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Ultimate Guide to Optimizing Your Shopify Store for Speed and Performance (2025 Edition)

2025-03-28T12:35:53-06:00March 20th, 2025|How-To Guides, Optimization|

If you run a Shopify store, speed is more than a luxury—it’s a necessity. A slow-loading site doesn’t just frustrate users, it tanks your SEO rankings and crushes conversion rates. With online shoppers expecting lightning-fast performance, it’s crucial to keep your store lean, fast, and efficient. This comprehensive guide covers the most effective and up-to-date strategies […]
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Shopify Liquid Lesson: Auto-Minifying CSS

2025-03-28T12:33:42-06:00March 18th, 2025|How-To Guides, Optimization|

In today’s fast-paced eCommerce world, site speed isn’t just a nice-to-have — it’s a must. It directly impacts user experience, SEO rankings, conversion rates, and bounce rates. For Shopify developers and store owners, one of the key aspects of optimization has traditionally been CSS and JavaScript minification. But in 2025, how much of that is […]
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Finding and Fixing Console and JavaScript Errors

2025-03-28T12:31:28-06:00March 13th, 2025|How-To Guides, Optimization|

Over time, website customizations and the installation or removal of third-party apps can introduce code misconfigurations and server errors. For Shopify users, these issues often stem from residual or malfunctioning app code. When an app is uninstalled from Shopify, it doesn’t always remove all its code from your theme, leading to potential errors. Regularly checking […]
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How to Make Your Site Faster with Deferred Video Loading (2025 Update)

2025-03-28T12:27:22-06:00March 11th, 2025|Optimization|

Videos are an awesome tool for telling your brand story and increasing engagement — but they’re also a heavy load on performance. Today we’re going to show you how to make your site faster by using Deferred Video Loading — and we’ve got some updates that reflect 2025’s best practices.

What is Deferred Video Loading?

Deferred Video Loading is […]
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