The “Shopify Best Apps” series showcases our favorite app in its category. We’re constantly searching and testing to find awesome apps that level up your store.
Reviews are Key
They improve your conversion rate, SEO, trust factor, and give you quality feedback.
Let’s visualize a few scenarios:
- You land on a website with no reviews vs a website teeming with reviews. Which one feels more inviting?
- Search any product in Amazon. Usually the products with lots of reviews dominate the search results.
- Someone lands on your home page and sees actual customer reviews. Instant social proof.
- You search Google for “your product keywords”. Some results show reviews (rich snippets), and some don’t. Which would you click on?