Google handles over 3.5 billion searches daily, contributing up to 80% of all measurable website traffic.
Thus, it’s unsurprising that 82% of marketers believe SEO positively influences business objectives.
Advantages of Search engine optimization
Increases Website Visibility
SEO boosts a website’s visibility in search engine results, making it easier for potential customers or readers to find.
Improves Credibility and Trust
Websites on the first page of search results are seen as more trustworthy and credible by users.
Boosts Organic Traffic
By targeting relevant keywords, SEO boosts your site’s organic traffic.
Long-Term Results
Unlike paid advertising, SEO effects last long after implementation, offering a steady stream of organic traffic over time.
Cost-Effective Marketing
Once set up, SEO brings continuous organic traffic to your site without the recurring expenses of pay-per-click advertising.
Provides Measurable Results
With analytics tools, SEO strategies’ effectiveness can be measured and adjusted for clear performance insights.
Enhances User Experience
SEO isn’t just for search engines; it improves user experience too. A well-optimized site is easy to navigate, fast, and mobile-friendly, attracting more visitors.
Targets Quality Traffic
SEO targets potential customers via relevant search queries, leading to higher conversion rates due to more focused traffic.
Pricing Options and Packages
SEO Basics Package
- Set up Google Search Console
- Set up Bing Webmaster tools
- Check & Submit a Sitemap
- Set up Google Analytics
- Set you up with free SEO Tools
- Check that your site is indexed
On-page SEO Package
- Conduct keyword research
- Check your heading tags (H1)
- URL structure check
- Check Alt text for images
- Add Schema markup
- Check title tags & meta desc.
SEO Content Package
- Create a content marketing strategy
- Create 5 pieces of content
- Format content for readability
- Fix duplicate content
- Instruct how to use AI to scale content creation
Technical SEO Package
- Check if your store is mobile-friendly
- Use an HTTPS secure domain
- Ensure your store is fast
- Fix broken links
- Create an internal link strategy (25 links)
- Build a global navigation menu
Shopify, a leading e-commerce platform, highly recommends incorporating SEO strategies to enhance online stores’ visibility and performance.
Recognizing the importance of appearing in top search results, Shopify advises merchants to optimize their websites for search engines. This involves using relevant keywords in product descriptions, improving site speed, and ensuring mobile responsiveness, among other tactics.