Optimization Tactics + Automated Growth Strategies for Shopify 🚀

How to Use Preloading Tactics for Faster Loading Shopify Pages

2021-05-05T15:40:17-06:00October 27th, 2019|Optimization|

When trying to improve the performance of your Shopify store, it’s really helpful to know about the range of optimization opportunities available to you in order to have your site running as optimally as possible.

An often overlooked, simple yet effective Shopify optimization opportunity is the use of what are known as ‘resource hints’ (aka Preloading […]

Comments Off on How to Use Preloading Tactics for Faster Loading Shopify Pages

How to Improve Conversion Rate on a Shopify Site

2024-08-13T11:38:19-06:00October 21st, 2019|How-To Guides, Marketing Strategy, Optimization|

Updated August 13th, 2020

CRO = Conversion Rate Optimization. 🔑 CRO is key.

The goal of this post:

  • share proven conversion rate optimization techniques + data
  • give you ideas + resources to boost your conversion rates

A/B testing is the foundation of a good CRO campaign. To set up data driven A/B tests, check out […]

Comments Off on How to Improve Conversion Rate on a Shopify Site

How to Automate Order Fulfillment on Shopify

2022-09-08T12:36:20-06:00October 8th, 2019|Automation, How-To Guides|

Updated September 8th, 2022

I don’t know about you but I’m ALWAYS looking for ways to automate tasks and save time.

This guide is about automating order fulfillment on your Shopify store.

Here I’ll show you:

Comments Off on How to Automate Order Fulfillment on Shopify

Podcast Interview on Honest Ecommerce

2024-06-19T04:28:38-06:00September 20th, 2019|Expert Interviews, Podcasts|

I got together with Chase from the Honest Ecommerce podcast recently for a chat about optimization and automation (2 of my fav biz topics!). We have plenty of Shopify optimization articles on our blog but podcasts are generally more fun than reading + a great way to spark new ideas.

We […]

Comments Off on Podcast Interview on Honest Ecommerce

110 Marketing Stats + Trends + Ideas

2019-10-22T00:34:42-06:00September 9th, 2019|Marketing Strategy|

Updated October 22nd, 2019

If you like stats you’ll love this infographic!

Here are the 7 areas covered + my favs for eCommerce marketing:

SEO

  • 80% of people ignore paid search results and click on organic rankings
  • The top 5 search results for a keyword on Google get 70% of clicks

Social Media

  • 60% of users discover products on Instagram
  • 80% of […]
Comments Off on 110 Marketing Stats + Trends + Ideas