About Joe

Joe's a +10 years Shopify partner, certified Shopify Expert, 7 year Shopify store owner, and the creator of Automator Apps. Outside of tech he's into nature adventures, travel, trees, music, books, and art. 🏕🌎🌞

New Optimization App: The Shopify Analyzer

2019-08-05T20:30:15-06:00March 5th, 2019|Optimization|

We built an analysis tool for Shopify sites, the Shopify Analyzer!

It’s a free web app to analyze any page on your site and give optimization opportunities and recommendations to make your Shopify site faster.

Goals

The goal is to provide a tool for you to quickly check the performance status on any page of your site, […]

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Be a Cool Brand – Start a Customer Rewards Program

2020-12-18T15:33:41-07:00February 26th, 2019|Apps, How-To Guides, Marketing Strategy|

Updated October 22nd, 2019

Do you have a customer loyalty / rewards program yet?

If not then follow along to set up an automated marketing channel that enhances your engagement and adds cool points to your brand.

I’ve been working in ecommerce since 2011 and have made a few relevant observations:

  • Owning an ecommerce store has […]
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Case Study: Google PSI Score Is Not Equal to Page Load Speed

2024-06-19T04:50:08-06:00February 19th, 2019|Case Studies, Optimization|

Updated September 30th, 2020

PageSpeed Insights (PSI) is a web performance analysis tool developed by Google to help you optimize your website. It’s a useful tool to find optimization opportunities. It’s one of the analyzers we use in our toolbox. It’s not a useful scoring system for Shopify sites or complex platforms that […]
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Case Study: How We Reduced Server Requests by 83% on Product Pages

2024-08-13T11:06:28-06:00February 12th, 2019|Case Studies, Optimization|

All of our Shopify optimization services help to improve your page load time… but sometimes we uncover a bottleneck and score a huge win. This is a highlight of a big win we scored for a customer to cut their load speed in half.

The Stats

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Finding and Fixing Console and JavaScript Errors

2024-06-19T04:53:06-06:00February 5th, 2019|How-To Guides, Optimization|

Over the course of website customizations and installing / uninstalling 3rd party apps, you can introduce code misconfigurations and server errors. If you’re on Shopify, these are often caused by old or broken app code. When you uninstall an app from Shopify, it doesn’t always remove ALL the app code from your theme – we regularly find […]
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Klickly: Easy way to get more traffic with guaranteed positive ROI

2020-11-25T06:13:51-07:00January 29th, 2019|Apps, Automation, Marketing Strategy|

Klickly showed up on my radar a few months ago and quickly became one of my favorite inbound traffic generating apps for Shopify stores.

Why? Because it’s a risk free advertising model – you only pay for traffic that generates sales.

Think of it as paid ads but with an affiliate pricing model […]

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