Optimization Tactics + Automated Growth Strategies for Shopify πŸš€

How to Make Your Site Faster with Deferred Video Loading

2021-09-16T06:59:22-06:00September 15th, 2021|Optimization|

Engaging features β€” videos, multi-image slideshows, predictive search, floating Add to Cart buttons β€” are key for e-commerce sites. They’re a great way to stand out from the competition, but they can come with a cost to site performance.

Videos, for example, can be extremely effective at delivering important […]

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Understanding Load Speed + Analysis Tools and Scoring on Shopify

2022-02-17T07:01:37-07:00July 29th, 2021|Optimization|

Our team has optimized over 1500 Shopify sites, built the first performance analysis tool for Shopify, and constantly studies and publishes information and case studies about Shopify optimization.

This post will give you:

  • An outline + understanding of performance (load speed) as it’s related to Shopify sites
  • An explanation of common performance tools […]
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Add a Tip Option to Your Store for Extra Revenue + Staff Rewards

2022-05-17T10:59:18-06:00July 18th, 2021|Marketing Strategy|

I recently got a feature request from a user of Order Automator app to be able to automatically tag customers when they left a tip in Shopify.

This got me thinking of some ideas to:

  • Reward cool customers
  • Generate a new revenue stream
  • Generate a staff profit sharing model

Reward Cool Customers

Getting new customers is hard, getting […]

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How To Make Your Shopify Website Compliant With Data Privacy Laws

2021-06-04T13:00:03-06:00May 24th, 2021|How-To Guides|

Updated June 4, 2021

I consulted with Termly, a popular compliance solution for small businesses, to get expert advice while creating this tutorial for Shopify store owners.

Running an E-Commerce business gives you the opportunity to sell your products and services to customers all around the world 🌍

However, this also means […]

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Case study: Does Raising PSI Score Improve Page Speed?

2022-05-17T11:08:22-06:00April 29th, 2021|Case Studies|

With Shopify’s integration of the Google Lighthouse tool (also used by Google PageSpeed Insights) for their speed score report a lot of store owners are looking to improve their scores but don’t fully understand how it works and what the score means.

In this case study I’m going to dive […]

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Project: Theme Build + Migrating a Site to Shopify + Making it Faster

2021-07-06T13:37:01-06:00February 14th, 2021|Case Studies, Themes|

Project summary

Graphene X creates high quality apparel sustained by materials science.

They came to us because they wanted to migrate their online store from Wix to Shopify.

We set up a Shopify site for them, kept the same design as their existing site, and optimized their theme for performance.

Highlights

  • Matched the […]
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